As global data volumes increased, a leading International Healthcare Group needed accurate, reliable information across care homes, clinics, hospitals, insurance, and workplace health services. Consolidated data management became essential for clear communication, operational efficiency, and meaningful analysis across its diverse operations.
We strive to give the very best service in all aspects of Healthcare. This means our mailings should also be of the highest accuracy. We achieved this accuracy with Hopewiser’s help and found the working relationship beneficial.
Alex
Manager, Healthcare
With multiple databases for personal and corporate subscribers, former customers, and prospects, the Group faced duplicate records, outdated information, and fragmented data sources. They needed a single, accurate view of their customer base to improve marketing campaigns, analyse engagement, and optimise charging policies.
The Group chose Hopewiser’s Bureau Service, a bespoke solution designed to cleanse, deduplicate, and merge large datasets without the cost of new software or staff training. Acting as a consultant, Hopewiser tailored the process to:
This approach ensured the Group could consolidate disparate data sources into one accurate, actionable database.
The Healthcare Group achieved:
By transforming their data, the Group gained a clearer picture of customer engagement, enabling smarter decisions and stronger business outcomes.
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